Rank Higher & Get More Customers
Top SEO Brisbane is a local agency specialising in white hat SEO Services that will get you onto the first page of Google and stay there!
We are very different to the other Brisbane digital marketing agencies. We work with you personally. We DO NOT give your work to a junior account manager who knows nothing about business in general and even less about your business nor do we outsource your work to the sub-continent.
Is SEO All In Need To Rank Higher?
These days you have to scroll down a very long way to get the the maps and organic results.
Google is taking up more and more of page one real estate now with ads (4 of them at the top of the page), featured snippets, and “People also ask” results at the top of the page.
That’s why a combination of SEO and Adwords can work extremely well for a lot of niches and industries.
We talk more about this powerful combination later on…
Will this work for you? To answer that question you need to test, test, test.
People searching for your services fall into 3 categories I believe;
- some people only click on the ads
- some people only click on organic results (including maps)
- some don’t know what they’re clicking on (but you know they’re having fun right?)
Local SEO | Ranking In Google Maps
In addition to your “normal” organic results, Google often shows a 3-pack of map listings. Google used to show what we called a 7 Pack but that was a few years ago now. These days, after the 3 map listings there’s a “more places” link where you can search for many more local businesses.
If you offer a service or product where your customers are typically found in the local area, Google will show a map listing above the rest of the organic results and we can rank you in Google maps.
Local SEO can be an avenue for quick wins. Give me a call so I can assess your situation and see if this strategy is for you to generate more leads. We know that these map listings work like crazy and gets the phone ringing off the hook and we can’t wait to help you.
Does Your Business Operate In Multiple Locations?
Many of our clients have branches across the city of Brisbane or throughout Queensland and others have franchisees or offices across Australia.
If you want to rank for multiple suburbs, towns or states we will devise a unique strategy for your business whether it’s local, state or national that will potentially rank for hundreds of keywords across all those locations.
Call Us To Discuss A Free Consultation
On Getting Your Business Ranked
Locally, Statewide, Nationally
A Great Website Does Not Magically Attract New Business…
SEO is just one of the tools that our city based agency uses to gain more leads and customers for your business. It all begins with your website. Just as you can’t make a silk purse from a sow’s ear, you can’t use a tool like SEO on a badly constructed, poorly coded and outdated website.
One of the main problems lot business owners have is this…
They believe that if they hire a web designer and spend $5000 to $15,000 on a beautiful website design, the Google Gods will magically start sending web traffic their way. This sounds perfect in theory, but is there any truth to this in reality?
When you decide to become a Top SEO Brisbane customer we’ll do a health check of your website. Our audit will include;
- Keyword Research
- Content Check
- Site Architecture (Structure)
- Google Penalty Audit
- Site Errors
- Site Load Speed
- Mobile Friendly Test
Your website is a significant piece of the online puzzle.
Check out our website design services here; topseobrisbane.com/web-design-brisbane
You need an online marketing specialist like Top SEO Brisbane City QLD to help you reach your target audience online. And these days this is a very intricate and complicated process. (We even have Web Designers who used to do their own SEO contacting us to salvage their client’s rankings)
Ranking On Google Page One Starts With Keyword Research
How do we know what the right keywords are for your business?
We need first to get to know your business and your main competitors. You know the ones right? They are the ones taking all your business and you know they are no better than you…
Once we have a great understanding of what you do and how you do it, we can reverse engineer what you’re competitors are doing, what they are ranking for and then develop a strategy for your business. This will involve both site structure and content creation.
It works the same for local and national companies, or medium-sized businesses with multiple locations.
They are wrong.
While it is certainly a fantastic way to expand your reach, it’s not the only way to get new customers into the fold. There is so much more to SEO these days than just ranking your website. It is about driving the right traffic to your website and getting that traffic to pay you. There is a myriad of ways to drive traffic to websites and if someone is only talking about being at the top of Google then you will be missing out on masses of potential customers. The world of Internet Marketing is changing constantly.
Want To Rank On Google Page 1? Get A Quote Now
Leveraging Google’s Properties and Tools
When we take on a new client it’s important early on to check if the following Google properties are set;
- Google Analytics
- Webmasters Tools
- Google My Business
Google Analytics and Webmasters Tools give a wealth of data and insights about your website. Data such as traffic, keywords, errors etc,
Google My Business is probably The most important tool for every business on the planet. We need to know whether you have this set up and optimised correctly.
Off Page SEO (or The Back Link Process)
Once we have determined the right keywords for your business, done your website audit and content creation we commence a back link acquisition program.
Back Links are the secret sauce of your SEO campaign.
However, they have to be done correctly.
From my point of view it’s OK for the client to go ahead and get the main social media sites sorted on their own. Sites such as;
- Linked In
Any further link building should be done by your local online marketing consultants, Top SEO Brisbane.
Without up-to-date knowledge of what Google requires back linking can be a minefield. You won’t know what is going to trigger a google penalty and sink your site. Note: If another so called SEO specialist has tanked your site ask about our google penalty recovery services.
Leave back-linking to the experts. Why?
There are so many things to take into consideration such as;
- Where to get your back links from?
- How many to get?
- What anchor text should I be using?
- What pages should the backlink point to?
Google Adwords (Pay Per Click – PPC) Management
An SEO campaign is typically a medium to long term strategy although in less competitive niches and industries can happen very quickly.
At Top SEO Brisbane we believe that a combined SEO and Adwords strategy can be extremely powerful.
We can put together a strategy based on our proven formula to help you achieve massive results through paid search traffic. We have ways to determine which keywords will convert best for your products and services, and we can test the waters to determine which phrases do not convert at all.
We know exactly what we need to focus on in order to achieve the best, most profitable results. We will be able to boost your ROI and provide the opportunity to increase company revenues and take them to another level.
The beautiful thing about Google Adwords is that we can get your phone ringing within hours of starting your campaign. A lot of our clients use pay per click advertising to bring new clients while they wait for their websites to rank organically.
As you can see, SEO is just one of the tools our experts to get you more customers.
If You Want Your Phone To Ring, Request A Quote Today.
The whole point of running a successful business is to make profits and you need a steady flow of leads into your funnel to achieve the success you want for your business.
We have been generating leads for our clients since 2009.
If you wish to discuss how we can make this happen for you please check out this page for more information.
Why Online Reputation Management Is Sometimes Necessary
Online marketing strategies are great for helping businesses of all kinds grow their company.
But it also has one major downside that a lot of companies often overlook.
This downside could not only hurt your business, but if it’s not managed correctly it could end up putting your company completely out of action.
We are talking about your online reputation.
When you have a plethora of review sites such as TrueLocal, Facebook, Google My Business, Scam Watch and Rip Off Report etc combined with people who are prepared to say all sorts of trash online, the smallest customer service issue could have catastrophic consequences for your company or even for yourself
If your online reputation has already been sullied, there’s not much you can do about it.
Taking legal action and having the negative reviews or comments taken down (good luck with that!) is costly and may never happen. You see the Internet (Google) never forgets. Once the website with the negative review is in Google’s index it will stay there forever.
The only strategy that will work is to bury the negative search results on page 2 or 3 of Google. The process is call online reputation management and this is a service we offer. Give us a call to see if you qualify for assistance.
For A Confidential Discussion On Improving Your Online Reputation
Answering Your Questions About Search Engine Optimisation (SEO)
How Long Does It Take To Get Results?
- The Quality of the website
- The Quality of the content on the website
- The Age of the website
- Has SEO been done before?
- Has the website been previously penalised by a Google algorithm?
How Much Does It Cost?
- What keyword(s) do you want to rank for?
- What is your geographical target market?
- What is the “keyword Difficulty”? Or, how competitive is the keyword?
Every website, every company, every situation is different and that’s why we don’t advertise our prices. We’ll give you a quote tailored specifically to you and what you are trying to achieve
Will It Work For Me?
- Have a marketing budget
- Give us time to achieve results. In Search Engines Optimisation, results almost never happen overnight - if you are the type of person who wants results yesterday I would say that SEO is not for you, our Adwords management services may be a more suitable strategy for impatient businesses.
- Allow us to apply what we know works
- Supply us with logins to all your accounts such as Google and access to your site in a timely manner.
What’s The Difference Between Organic And Paid Results?
Organic results start under the paid ads with local map results first - there are 3 of these, followed by 10 organic results.
To further complicate matters, Google is increasingly showing “Knowledge Graph” results, this can be an answer to a question for instance, and these results are known as the “0” organic result on the page. Search for “what is a transponder key” and you will see knowledge graph answers in the 0 position, then a “people also ask” result, followed by the 10 traditional organic listings for that search.
What Do You Expect From Me To Aid Your Work?
- Your Logo
- Business photos
- Access to videos on Youtube.com
- Content for pages that have too little content*
- Content for your blog
* If you don’t have time to write the content we require, don’t worry, we’ll have one of our professional writers come up with the content we need.
How Long Have You Been Doing This Sort Of Work??
Can I Talk To Any Of Your Clients?
Are You Experienced With Pay Per Click (PPC) Campaigns?
What Web Design And Development Skills Do You Have?
Do You Need Access To Our Website?
- meta titles and description
- keyword placement
- site structure
- site load speed
- internal linking
- the whole user experience